I had read a lot about Kidzania before visiting their outlet in Kuwait. Started in 1999 in Mexico City, Kidzania has expanded to 16 cities and more across the world in the space of a few years since they started a franchise model to expand their properties. With more than 31 million guests having visited Kidzania since its opening, it is one of the fastest growing edutainment brands on the planet.
So what’s Kidzania all about? Let’s check it out.
The reception which is the Kidzania International Airport at Kidzania Kuwait is managed by the Qatar Airways staff who issue you a boarding pass from Kuwait to Kidzania along with tying a watch on your wrist to indicate that you have bought a ticket. It’s quite an interesting beginning to a completely enthralling journey you are about to embark on.
As we step in, we are greeted with a city of its own. There’s the Supreme court, police station, fire station, courier office, insurance companies, restaurants, hospitals, clinics, supermarkets and more. You feel as if you have entered a totally new city.
The ticket for children costs slightly higher than for adults. And this is for good reason too. Children of ages starting from a few months to about 10 years have activities of every kind to keep them engaged. Each activity costs a few kidzos (Kidzania currency). With the tickets, a certain number of kidzos are provided initially. To gain more kidzos, kids have a chance to work as a police officer, make a burger at Burger king, work in the DHL courier office, save a building from a fire and more.
There are also other activities like becoming a journalist, learning to save the environment by ensuring the products can be degraded in the right way, making cupcakes, piloting a flight in the Flight Simulator set up by Qatar Airways to name a few. For tiny tots, there is a small play area consisting of blocks and other toys.
The staff were very friendly and took good care of the kids during each activity. If you have a nanny accompanying your kids and you are tired taking them everywhere, you can sit in either of the various restaurants like Starbucks, Potbelly and the likes while your children go around from one attraction to the other. As you exit, you pass the Kidzania immigration counters as you would in a normal country.
All in all, Kidzania provides a perfect place for fun and entertainment for kids wherein they get to learn about basic activities and jobs that are part and parcel of our daily life as adults. This unique concept of edutainment has the potential to succeed across the world.
Seeing the fun on offer, I seriously wished such means of entertainment were around when I was a kid.
Highly recommended for kids!
Linking to NaBloPoMo (National Blog Post Month – April – My post no 7 for this month.
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